Oct 10, Kathmandu- With the aim of empowering Small and Medium Businesses (SMBs) in Nepal, Tiktok recently concluded its much-awaited workshop in Kathmandu.

The workshop titled #Growwithtiktok Masterclass brought together a diverse group of businessmen, marketers and entrepreneurs eager to learn how to harness the power of the Tiktok platform to grow their businesses.

During the day-long workshop, participants received intensive training on how to leverage Tiktok's unique features to increase brand visibility, connect with the youth and creatively showcase their products and services.

The workshop featured a series of expert-led sessions covering various aspects of promotion through Tiktok. Participants were introduced to the platform's powerful content creation tools, best practices for audience engagement, and strategies for effective Tiktok campaigns.

They also realized that small businesses don't need to invest heavily to reach existing and potential customers as Tiktok is an attractive platform. A special session was also organized to inform the participants about Tiktok's community guidelines, security features available on the platform and the content moderation process.

The workshop was designed with both informative and interactive sessions on creating content that resonates with Tiktok's diverse and dynamic user base.

The #Growwithtiktok event also provided a valuable networking opportunity for SMEs as participants in the workshop had the opportunity to connect with peers from various industries, share experiences and discuss common challenges and solutions. This collaborative environment fosters a sense of camaraderie among local businesses and is expected to lead to more partnerships and collective growth.

This initiative is part of Tiktok's broader commitment to empower small businesses around the world by providing them with the tools and resources they need to thrive in the digital age.

Since the small and medium business sector plays an important role in Nepal's economy, Tiktok aims to become a major partner in Nepal's development journey by promoting it.